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Sales Success Coaching w/ Sue Richards

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Meet Sue Richards …

Today I have another wonderful woman on our show.  Her name is Sue Richards and she hails all the way from Birmingham.    And I don’t mean Alabama.  I am talking the original Birmingham in the U.K.  She is a Sales Success Coach for entrepreneurs or anyone with a sales business.

Sue Richards - Sales Success Coach

In This Episode You Will Learn …

Sales is not about selling, but instead serving others.

In sales it is not about you but it is all about the potential client.

Are you asking your prospects the right questions or are you telling them what you think they want to hear?

When you are talking are you following the W.A.I.T. formula?  Take a listen to learn more about this.

Why you should increase your rates as soon as possible.

About Sue Richards …

Sue has over 18 years of experience in this industry.   She has led sales teams and others to increase their bottom line.

It was 6 years ago when she was laid off.  This was when she launched her own entrepreneurial business doing the same thing she did in the corporate world.

She has worked with people from all walks of life.  Some of her clients were plumbers or car mechanics and other were entire sales teams.   She has been able to add value to all of her clients.  And her favorite area are people who are offering services rather than products.


Contact Sue Richards

She has some online courses which she has created for the end user.  It is called The Sales Success System.

You can find Sue online at   You can go to her website to download her complementary guide called “How to Double Your Rates as a Coach and Feel Confident Doing It”.

Sue also has a Facebook community that you can join called Coaches’ Success Club which the URL is



About Kevin A. Dunlap


The host, Kevin A Dunlap, is an Entrepreneur Strategist. He has a personal commitment to help people start and grow their businesses to new and higher levels of success.  He has a coaching program where he will discover where you are in your business structure and then to create a plan to take it to the next level, even if the next level is just to start.

Designing Your Own Destiny book

Kevin is the author of the book Designing Your Own Destiny which can be found on Amazon.


Contact Kevin

Kevin A. Dunlap is an Entrepreneur Coach and Strategist.  He has helped many people over the years figure out what they want in life and create a game plan to accomplish those goals.

Contact Kevin A. Dunlap directly from his website at  And you will also be notified of any future shows, events, webinars, or live trainings.

You can get a free download by going to

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Kevin Dunlap

Kevin A Dunlap is a business and life coach specializing in helping people discover their desires and to help them build a game plan in taking the next steps in their life. He is the author of the books Designing Your Own Destiny and The Winner's Code: Secrets of the Winner's Mindset.

Kevin is also the producer of the podcast Life's Little Lessons where he interviews entrepreneurs from all over the world.

He is a professional speaker and trainer. He has been known to talk at multiple entrepreneurial functions.

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